BOOTSTRAPPING 15 upvotes 2024

Show HN: Bootstrapped Alternative to Airplane.dev

15 pts
Hacker News Signal
2024 · Shared by @vlugovsky
Show HN: Bootstrapped Alternative to Airplane.dev by @vlugovsky

The Founder's Submission

Direct narrative and submission text authored by @vlugovsky on Hacker News:

Hi founders!

Yesterday, when we learned that Airplane.dev was shutting down, we decided it might be the time for our first post on HN. We hope to assist Airplane customers in migrating to our platform (https://uibakery.io ↗) to minimize the impact of this unfortunate event.

UI Bakery is a bootstrapped company and has not taken any VC investments. My co-founders and I, all software engineers, funded this business with the profits from our previous software services business. In the early stages of our previous venture, we developed several popular open-source projects (admin dashboard template, Angular UI kit). Thus our client projects often included admin panels, dashboards, and portals. As a result, the idea of building a platform that would allow faster delivery and also support a subscription-based business model was a no-brainer. Eventually, we made the risky decision to fully commit to UI Bakery. After a period of searching for PMF, we built a small and effective team (10 people, growing now), and became profitable.

UI Bakery can help build both internal tools and external-facing apps (in fact, some of our clients embed UI Bakery on public websites). Our users can: - Connect to 30 data sources (SQL and NoSQL, HTTP APIs, and 3rd-party services like Salesforce and Stripe). - Use the Drag and Drop UI builder with 75 components to build responsive web apps based on your data. - Create simple and sophisticated business logic with Actions that can read/write data from data sources on UI interactions and as scheduled jobs/webhooks. - Generate code/SQL with AI code generation and Chat with UI Bakery documentation Assistant to build apps faster

Alongside features similar to competitors, UI Bakery enhances the developer experience with multi-step actions, varied workflows, and multi-page applications. Our pricing is also tailored to be competitive. A distinctive feature is our Shared Permission Groups, enabling unlimited end-user access at a fixed fee for identical permission sets, adding value and scalability.

We believe UI Bakery can be a good alternative to Airplane and other internal tool builders in the current economic environment. Most of these products are VC-funded, and investors are more likely to further invest in AI than low-code platforms. Therefore, their founders may face tough decisions: shut down their business (like internal.io did), sell it (as Airplane did), or buy out shares (a rare move like Gumroad). Previously, I have heard concerns during the demos about our lack of fundraising, but now I believe the tables have turned. Having a bootstrapped and profitable vendor seems like an advantage for a large number of businesses.

Feel free to share your feedback, and let us know what you think about UI Bakery.

Thanks!

Retrospective Overview & Key Insights

Distilled reflections, business mechanics, and tactical takeaways:

Published in 2024, this chronicle by @vlugovsky details the mechanics of building a profitable, self-funded business without venture backing.

Core Principles for Independent Builders:
1
Charging customers from day one acts as the ultimate filter for building software that solves genuine, high-urgency problems.
2
Keeping fixed overhead low and leveraging lean infrastructure allows founders to stay alive until market tailwinds kick in.
3
Small, repetitive improvements in customer retention and conversion rates yield massive returns over multi-year horizons.
Community Debate Themes:

The community focused on B2B customer acquisition channels, cold email vs SEO distribution, and balancing full-time employment with side-project development.

Community Discussions & Critical Reviews

Key perspectives, counter-arguments, and peer founder insights debated on Hacker News (9 total discussions):

MY @MykolaBashlakov Peer Contributor
CO @codegeek Peer Contributor

Interesting. They raised $32M in Sep 2022 and now are shutting down because got acqui-hired by Airtable. Wonder what happens to the investors in this case ? Is this considered a loss overall ? What about existing customers of Airplane ?

IU @IuliiaShnai Peer Contributor

I like that you are bootstrapping it. It does not look like a limitation anymore, but more as an advantage. How do you differentiate in terms of product?

ER @eroomsset Peer Contributor

do you provide any guidance on how to migrate from Airplane to your platform?

RA @randrianov Peer Contributor

Hi, @vlugovsky. How long will UIBakery be live, what term do you guarantee?

HISTORICAL ERA Post-ZIRP & AI (2023–2026)
COMMUNITY SCORE 15 points
TOTAL DISCUSSIONS 9 comments
TOPICS & TECH STACK: